Babelgum in Mobile Tie-Up

LONDON, January 12: The web-TV service Babelgum has launched a mobile-TV offering with Vodafone UK, delivering free video clips spanning film, music, comedy, animation, nature, travel and sports to customers’ handsets.

Babelgum Mobile has launched as a six-month trial with Vodafone UK. The application is available to download from Vodafone live!, initially for contract customers with data bundles for the Nokia N96, N95 and 6210 models. Content includes music video clips from the likes of Coldplay and Robbie Williams, web exclusives from BBC comedy and extracts from Sir David Attenborough’s BBC nature documentaries.

Babelgum’s CEO, Valerio Zingarelli, said: "Babelgum now becomes one of the first web TV, mobile 3G TV and ‘free TV’ all at the same time. What sets us apart is that we’re the first independent online television company to cross over into full mobile Internet, a truly original application and programming. Our content offering also reflects the new communication codes of the Web, with fast, fun entertainment that’s enhanced by high-quality, professional production standards."

—By Mansha Daswani