Azteca America Makes New Hire

LOS ANGELES: Azteca America has named Marlene Braga the VP of programming, responsible for day-to-day programming and collaboration on long-term strategy with the senior VP of programming, production and marketing.

Prior to her new role, Braga was the VP of programming for nuvo TV (formerly SiTV) and has also held the position of director of programming and production for the History en Español. She also founded Woman on the Verge Productions, a company specializing in high-end content creation, from live events to reality series and feature films.

"We’re excited to have Marlene on board at Azteca America and are confident that her experience, creativity and dedication will help push us to the next level," said Martin Breidsprecher, the CEO of Azteca America.

"I look forward to working closely with Marlene as we program the best that Azteca has to offer and combine it with the most relevant programming produced for our audiences," said Alberto Santini Lara, the senior VP of programming, production and marketing, and the director of Azteca 13 and Azteca Novelas.