Arnold Schwarzenegger Unveils Animated Series at MIPTV

CANNES: Arnold Schwarzenegger was in Cannes today to unveil The Governator, his new multiplatform animated property that includes a TV series and 3D movie.

The brand is a collaboration between Andy Heyward’s A Squared Entertainment (A2), Archie Comics, Stan Lee and Schwarzenegger. The multiplatform entertainment property, which includes a television series, 3D movie, comic book series and consumer products program, was launched at MIPTV today.

“When I started looking for a new project, I wanted it to be three things: new and different; reflect topics I am passionate about; and, most importantly, capture the imaginations of people worldwide,” said Schwarzenegger. “By tapping into the genius of some of the most creative minds in the entertainment industry to develop this series that features my past endeavors and interests, I am confident The Governator will be all those things and more.”

“This is a monumental day for A2 and we are thrilled to share the development of this dynamic new property with the world,” said A2’s co-presidents, Andy and Amy Heyward. “To have the opportunity to collaborate with the creative forces of Stan and Arnold is extraordinary. Arnold has had a career filled with remarkable achievements and we are proud to be part of his return to entertainment with a property that reflects his extraordinary life story and captures his humor and adventurous spirit.” 

A2 will produce the TV series and 3D movie and manage the global licensing, merchandising, and distribution. Archie Comics will publish The Governator comic series in print and digital forms. Stan Lee, his producing partner Gill Champion, and POW! will oversee all creative direction and story development.

In related news, A2 Entertainment and YFE are teaming to distribute The Governator as well as A2’s original shows featuring Warren Buffet and Gisele Bündchen. A2 Entertainment will also represent YFE in the U.S.

"Combining A2’s creative development, brand management and multi-media distribution expertise with YFE’s distribution capacity and its massive high quality library gives us a tremendous advantage in today’s competitive children’s marketplace’, said Heyward.

"Andy and Amy Heyward are creative masterminds who manage to produce entertainment for kids and families that is both meaningful and highly commercial," said Stefan Piëch, the CEO of Your Family Entertainment.