Amp’d Reveals New Mobile Content Lineup

LOS ANGELES, February 5: Amp’d Mobile has unveiled a new
slate of made-for-mobile series that includes comedy shorts developed by actor
Jack Black, a paranormal investigative series from Howard Gordon’s ICEBOX, and more mobile content from Donick Carey, the
co-creator of Lil’ Bush: Resident of the United States.

Jack Black, with the help of producing partners Dan Harmon
and Rob Schrab, will develop an exclusive series of comedy shorts for Amp’d
Mobile that will allow the mobile audience to vote on their favorite shows and
control which ones return and which are cancelled.

An extended deal was also inked with Donick Cary, the
co-creator of Comedy Central’s Lil’ Bush: Resident of the United States, to continue to develop original mobile series for
Amp’d over the next two years. Lil’ Bush: Resident of the United
States
became the first mobile series developed by Amp’d Mobile to
make the crossover to television, with a slot on Comedy Central. Cary's next
series in production at Amp'd include Lil' Hollywood, a Hollywood-themed spin-off of Lil' Bush that will focus on the pint-sized adventures of
celebrities, and a live action series called Crazy Mexican Show, which is slated to feature a well-known celebrity and
his "ace team" of agents that have finally landed their client the
dream gig of hosting a late night talk show.

ICEBOX, co-founded by Howard Gordon, the executive producer
of 24 and The X-Files, has also inked a development deal with Amp’d Mobile
to bring the investigative news series, The Paranormal News with
April Scott
, to Amp'd Live subscribers. The
series examines mysterious sightings from around the world and includes
analysis from experts at NASA, government insiders, meteorologists, digital
video analysts and others. ICEBOX will also develop new made-for-mobile series
for Amp'd with producers Rob LaZebnik (The Simpsons) and Jon Collier (King of the Hill, Monk).

"Today's youth, who represent the next generation of
wireless customers, are increasingly expecting a higher level of entertainment
from their devices," said Seth Cummings, the senior VP of content
development and programming for Amp'd Mobile. "When we started Amp'd, we
envisioned building the next-generation HBO. The traction we've established
towards this goal has been phenomenal."