ALL3MEDIA Picks Up New Format

LONDON, January 9: ALL3MEDIA
International has inked a deal with independent Swiss producer allcomm
productions for the distribution rights to the weight-loss format Village on
a Diet.

Village on a Diet was produced by allcomm productions for SF Channel
1 in Switzerland. The show aired over 12 weeks last spring and summer to strong
ratings, delivering an average market share of 27.4 percent.

Village on a Diet features a community whose goal is to lose weight
together within three months. Participants include the butcher, the baker, the
doctor, schoolchildren and even the mayor. They all commit to leading a
healthier life through a variety of challenges. A celebrity guest element is
also incorporated into every episode.

Stephanie Hartog,
ALL3MEDIA International’s executive VP of international formats, noted: “Village
on a Diet is a wonderful show,
combining challenges and personal journeys with a unique collective “feel-good”
factor. It offers all manner of series extensions and features many elements
that are bound to appeal to public service and commercial broadcasters alike.
We are delighted to be working with allcomm on their inspired format, and look
forward to making Village on a Diet a huge success around the world.”

allcomm productions
produces factual entertainment and talk shows for the German-speaking markets.

—By Irene Lew