AETN All Asia Networks Orders More Hidden Cities

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SINGAPORE: AETN All Asia Networks has expanded the lineup of HISTORY’s flagship original production Hidden Cities from four episodes to eight, with this season featuring seven countries and premiering November 23.

Hosted by Anthony Morse, Hidden Cities explores Asia’s forgotten treasures with the help of local guides, historians, archaeologists and scientists. Canon and Maybank will sponsor Hidden Cities, and Caltex will be the associate sponsor as HISTORY embarks on an advertising and promotional campaign. The series is produced by Singapore-based media company Beach House Pictures with the support of the Media Development Authority of Singapore.

“We’re particularly proud of Hidden Cities as it is a striking example of how our network presents educational content to viewers in an engaging and entertaining form. With their continued support, we hope to take the series to even more hidden places in Asia,” said Louis Boswell, the general manager of AETN All Asia Networks.

Hidden Cities discovers the civilizations that were once buried but now documented for posterity with Canon imaging and HD video solutions. The series has also created memories of these unique places that they explore, and it is very much aligned with our philosophy of capturing one’s memories perfectly,” added Issei Morimoto, the VP of consumer imaging and information products division of South and Southeast Asia at Canon Singapore.

Lim Hong Tat, the deputy president and head of consumer financial services at Maybank, commented, “This partnership echoes our mission to humanize financial services as we realize the importance for society to appreciate history which in turn helps us know who we are better. As we mold the future, we must learn from past mistakes and successes as well. We believe that the exposure garnered from this program will at the same time, provide better visibility of our reach and capabilities to a diverse group of viewers.”

Brian Fisher, Caltex’s global brand manager, remarked, “We are excited about our collaboration with HISTORY. Through Hidden Cities, viewers embark on a journey of discovery, learning how historical sites have played key roles in people’s lives. Similarly, at Caltex, we want to celebrate and be part of the good things that make people enjoy their journeys on the drive and in their lives.”