Alphanim Re-Organizes Commercial Operations

VINCENNES: Alphanim’s television and home-video distribution department is joining forces with its marketing and licensing activities, with all rights now managed within an integrated team, based in Paris.

Cédric Petitpas takes on the role of director of international sales, taking on responsibility for TV and home entertainment sales for the U.S., U.K., Spain, Germany and Latin America, in addition to his responsibilities as VP of marketing and licensing. Céline Carenco becomes director of international sales, adding Canada, Ireland and Italy to her current territories. Marie Landowski joins as marketing manager, reporting to Petitpas.

Christian Davin, Alphanim’s managing director, commented: "This move has been designed to strengthen Alphanim’s IP portfolio and build global and integrated brand, sales and marketing strategies. I wish our new marketing and commercial team a very successful start and achievements of high results with Alphanim’s ever-growing catalogue."