Endemol Unveils AI Format

CANNES, October 14: At a showcase in Cannes this evening,
Endemol unveiled its latest format, 20Q,
billed as the ultimate battle between man and machine and inspired by the
handheld electronic game from Mattel.

In the first round of the new offering, three contestants
randomly selected from the studio audience go head-to-head with “Q”, an
artificial intelligence machine, in a battle to identify a mystery word in 20
questions or less. Q has played the game 66 times, getting smarter each time.
Over the course of the game, viewers get to watch how Q zeroes in on its
answer. The game poses the question: who will win out, man or machine?

—By Mansha Daswani