SevenOne Closes Sales for El Sexómetro

MUNICH, June 30: SevenOne International has sold the Spanish prime-time program El Sexómetro (The Sexometer) to producers in France and Belgium and a channel in Central Europe.

El Sexómetro  was picked up by Endemol in France and Ded’s it in Belgium. From Spanish production outfit Four Luck Banana, the show combines the results of a nationwide scientific survey with the entertainment elements of a prime-time program, focusing on the differences between the sexes on various sexual subjects.

Jens Richter, the managing director of SevenOne International, said: "El Sexómetro delves into the sexual life of an entire TV nation. Based on the results of a nationwide sex survey and a fresh, prime-time format, El Sexómetro shows how an entire nation feels about sex. We’re delighted that Luc van Bergen engaged us to market the concept worldwide."

Luc van Bergen, the managing director at Four Luck Banana, added: "El Sexómetro  was one of the most successful shows on Spanish TV station Cuatro in 2007. The show has great international potential, and we’re delighted that SevenOne International has already sold the concept to companies in three countries."

—By Kristin Brzoznowski