Parthenon Announces Factual and Children’s Slate for ATF

LONDON, November 13:
Parthenon Entertainment has unveiled a number of factual and children’s titles
that will be available at the Asia Television Forum (ATF) in Singapore this
month.

The company’s factual
offerings include a trio of high-definition productions that combine health and
technology. These programs are Superhuman, a 2×1-hour show that explores the science behind
human strength and power and separates performance myth from scientific fact; Fight
Science
, an insider’s guide to
becoming the world’s greatest fighting machine; and Sport Science, a look at the sports world through the prism of
science. All three programs are produced by Washington-based BASE Productions
and combine high-definition footage with CGI motion-capture techniques.

Other factual highlights
include How Does That Work?, a
science show produced in-house by Parthenon for Discovery Channel UK; Cheetah:
Blood Brothers
, a one-hour
high-definition program about a band of cheetahs who hunt together on
Botswana’s Linyanti plains; the one-hour King Cobra: Face to Face, about villagers in Thailand who dance with deadly
snakes to attract tourists; and the one-hour, high-definition program Hippo
Hell,
centered on a group of
hippos in Zambia who are about to face the fight of their lives.

From the children’s
entertainment division, Parthenon will be bringing Ed and Eppa in the Wild, a cross-genre children’s/wildlife show that
combines high-definition wildlife footage with CGI animation to tell the
adventures of two aliens who travel to Earth to learn about animals and their
habitats; Hana’s Helpline, the
52×10-minute puppet animation series about a duck agony aunt who together with
her duckling son Francis helps young animals with their problems; and the BBC
children’s drama Roman Mysteries,
which follows four young children and their adventures in ancient Rome.

“Asia is a growing market
for Parthenon and one that is becoming increasingly important,” said Peter Pas,
Parthenon Entertainment’s commercial director. “At MIPCOM alone we sold over
350 hours of programming to a range of countries throughout Asia, including
Korea and Indonesia. I’m confident the selection of programs we are taking to
the ATF will tap into a range of local demands, from sports to wildlife to
children’s programming with an informative and educational twist. We look
forward to furthering our relationships with the Asian broadcasters in
Singapore.”

—By Ned Berke