ProOxy AG & wedotv Ink Partnership to Bring Hockey to Global Audiences

ProOxy AG and wedotv have announced a partnership to bring the 3×3 ice hockey format Ultimate Hockey to fans around the world.

“With Ultimate Hockey, we are not only launching an exciting new sports property, we are also redefining how and where ice hockey can be experienced,” said Philipp Rotermund, CEO and co-founder of wedotv. “By distributing Ultimate Hockey across our linear channels and streaming service, we are making this innovative 3×3 format accessible to audiences worldwide–completely free of charge.”

The international rollout will take place under the umbrella of the Ultimate Hockey–Breaking the Ice Tour, which will kick off April 10–12, 2026, in Innsbruck, Austria. Ultimate Hockey is a complementary, modern discipline of ice hockey. Played 3-on-3 on a smaller surface with two 12-minute periods of effective playing time.

As part of the cooperation, wedotv will distribute Ultimate Hockey globally across its linear sports channels as well as its free streaming platform to ensure broad accessibility for both traditional TV audiences and digital-first viewers.

“We were looking for a partner that shares our global vision for Ultimate Hockey, and with wedotv we have found a strong international broadcast and streaming partner,” said Andreas Goebel, CCO at ProOxy AG. “Starting with the Breaking the Ice Tour in Innsbruck, this partnership marks an important milestone in building Ultimate Hockey into a truly global and modern hockey movement.”