MIPCOM Spotlight: English Club TV

CANNES: The English Club TV channel, executives from which will be at MIPCOM, has been airing since 2008, with a mission to provide an educational service for viewers who are learning the English language.

All programs airing on the network have been developed by experienced methodologists and have an educational aspect. “The main focus of the programming department is to create an interesting and exciting schedule that is not only useful in terms of showcasing teaching materials but also attractive and dynamic,” says Andrew Semchenko, the CEO of English Club TV.

He highlights the programs Keep Fit, which helps people learn English while exercising; Language of Business, a show that features business-related vocabulary lessons; and Crafty Hands, a craft show for kids.

“The main aim of the English Club TV channel is to provide effective television content for people who are learning English to help them develop their language skills,” Semchenko says.