Video Interview: TELETOON’s Caroline Tyre

NEW YORK: Caroline Tyre, the director of programming at TELETOON, talks in this video interview about her scheduling strategies and explains what makes a show a good fit for the network.

 

Canada’s TELETOON puts a high premium on comedy, airing "the best in animation and animated-related programming," according to Tyre. TELETOON’s English- and French-language main channels target kids 6 to 11, with a heavy boy-skew but still are inclusive of girls and parents. In the evening, the schedule is all about irreverent comedy and movies for adults 18 to 34. There’s also TELETOON Retro in both English and French, which airs classic cartoons for the whole family. And the focus of TELETOON extends beyond the traditional linear TV set. Bringing the channel’s mix of Canadian originals and acquired series to viewers’ fingertips for anytime access are the new TELETOON video player, TELETOON On Demand and TELETOON on iTunes.