New York Times to License Video Footage through Thought Equity Motion

DENVER: Thought Equity Motion has been appointed as the exclusive licensing provider for raw footage from The New York Times video library, which producers, filmmakers and educators can now leverage in their own productions.

The New York Times library includes footage from videos shot in HD covering news, culture, sports, entertainment and technology, among other topics. The collection houses original segments produced regularly by New York Times’ journalists around the world, and the raw footage from these segments will be made available for licensing on thoughtequity.com.

"The addition of The New York Times’ video will drive new value to the collection and enable a great source of relevant content to producers using our service," said Kevin Schaff, the CEO and founder of Thought Equity Motion. "We’re excited to be working with one of the world’s leading media companies and an innovator in the digital space. Through our proprietary Content Services platform and Contextual Media offering, The New York Times collection will have advanced metadata tagging and delivery capabilities, making it searchable and accessible to creatives and producers looking to provide visual context to their stories."

"We’re excited about applying Thought Equity Motion’s leading edge technology and licensing expertise to drive new revenue from our library and furthering our goal of leveraging our interactive content in innovative ways," added Michael Greenspon, the general manager at The New York Times news service and syndicate. "With Thought Equity Motion’s advanced tools, producers will be able to quickly search, preview, and download content online directly in a wide range of formats."