4Kids to Represent New Yu-Gi-Oh! 3D Film

NEW YORK: 4Kids Entertainment has picked up the global theatrical, TV and home-entertainment rights, excluding Asia, for Yu-Gi-Oh! 3D: Bonds Beyond Time, an animated film coinciding with the 10th anniversary of the hit franchise.

Yu-Gi-Oh! 3D: Bonds Beyond Time features the main heroes from all three other previous series in the franchise. This is the world’s first full-length animated feature to be drawn by hand and then rendered into 3D for the big screen. 4Kids will present to title at MIPCOM.

“Our plan is to release the film into 3D theaters in early 2011 in select markets, and follow that window with a television debut and DVD release,” said Brian Lacey, the executive VP of 4Kids Entertainment International. “We are confident that this Yu-Gi-Oh! movie will be well received by global broadcasters and kid viewers since our Yu-Gi-Oh! broadcast partners and others have requested this kind of event-driven content from the producers.”

“Yu-Gi-Oh! 3D: Bonds Beyond Time will provide broadcasters very high quality content that will work in multiple dayparts, delivering strong audience demos,” added Lacey. “ This is a very promotable movie for their advertising community which creatively brings all of the Yu-Gi-Oh! heroes together for a beautifully produced and action-packed program.”