3net Slates 24-Hour 3D Event for Shark Week

CULVER CITY: 3net has planned a 24-hour marathon 3D event that builds on Discovery Channel’s Shark Week programming.

Kicking off August 7, at the conclusion of Shark Week on Discovery Channel, the 24-hour programming stunt launches with the world television premiere of Sharks 3D. Hosted by Jean-Michel Cousteau, Sharks 3D gets up close to bring viewers face to face with the dangerous underwater predators. 3net has produced a range of 2D-to-3D on-air promotional spots to support both Shark Week and the Sharks 3D 24-hour marathon event. The programming lineup will also feature the 3net original short series Shipwrecks, a 3D exploration of some of the world’s most renowned underwater treasures.