Benoit di Sabatino, co-founder of Moonscoop Group, has been appointed as the new CEO of Banijay Group’s Zodiak Kids.
As CEO, di Sabatino will manage Zodiak Kids productions, consumer products, digital content and TV sales. His global remit includes overseeing and expanding the catalog, which comprises such hits as Mister Maker, LoliRock, Totally Spies!, Floogals, Secret Life of Boys, Millie Inbetween, Kody Kapow and Lilybuds.
Marco Bassetti, the CEO of Banijay Group, commented: “With a wealth of knowledge in the kids’ business, Benoit was the perfect fit for the role. Having worked across thousands of hours of programming in this genre, he will be a great addition to the team and is sure to take Zodiak Kids to new heights.”
“Banijay is an ambitious group committed to strengthening the presence of Zodiak Kids in the global marketplace,” added di Sabatino. “The business already has an incredibly strong catalog of high-quality brands and I’m looking forward to exploring new areas to bring the business further growth. With a vast pool of new ideas, a team of talented individuals and an ever-growing market around us, it is an exciting time to be taking on this new role and building Zodiak Kids as a flagship brand.”