Warner Bros. Ups Distribution Exec Roni Patel

BURBANK: Roni Patel has been elevated to senior VP of sales for Nordic, Benelux and the Middle East at Warner Bros. International Television Distribution (WBITD).

The promotion is from the VP post for the same regions. Patel will continue to be responsible for heading up the licensing of product distributed by WBITD throughout the Nordic, Benelux and Middle East regions. Based in London, Patel reports to Robert Blair, the executive VP for Europe, the Middle East and Africa at WBITD.

“Roni is a smart, savvy and strategic sales executive,” said Jeffrey R. Schlesinger, the president of Warner Bros. Worldwide Television Distribution. “She has done an admirable job at navigating the complex evolving television landscapes by identifying, developing and managing new windows and business models to grow our businesses. We look forward to her continued leadership on our team.”