USA Network Debuts New Animated Shorts

NEW YORK, January 10: USA Network is set to premiere The
Big Adventures of Little Shawn and Gus, a
series of animated vignettes which feature the central characters of the cable
channel’s hit series Psych as
children.

USA will unveil a new short in the second break of every
episode of Psych beginning tomorrow at
10 p.m., when the show returns with new episodes. The six animations were
created by J.J. Sedelmaier Productions, the studio of animation director and
producer J.J. Sedelmaier (The Ambiguously Gay Duo, Beavis & Butt-Head, Saturday Night Live) and range in length from 50 seconds to two minutes.

While the animated vignettes will premiere on-air, they will
also be featured on usanetwork.com and be available on other syndicated
vehicles such as Hulu.com and mobile platforms. Fans will also have the
opportunity to experience the little characters further at psych.usanetwork.com
through multiple cartoons, two flash-based games: Pogo Adventure and Hotshot
Shootout and downloadable wallpapers and screensavers.

“The Big Adventures of Little Shawn and Gus gives Psych fans an exciting new perspective into the hit series’ characters as
children,” said Chris McCumber, the executive VP of marketing, digital and
brand strategy at USA Network. “With the use of animation we can push the
narrative boundaries in a fun, creative way while staying true to the show’s
core sensibility.”

Alltel Wireless will be the exclusive presenting sponsor of
the animated adventures, as well as the presenting sponsor of the Psych mid-season premiere. Additionally, the Alltel brand
will be integrated into a customized promo featuring the little Shawn and Gus
characters interacting with Alltel products.

—By Kristin Brzoznowski