YouTube Co-Founder Launches New Live Video Platform

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SAN FRANCISCO: Steve Chen, co-founder of YouTube, and Vijay Karunamurthy, former engineering lead for YouTube, are launching Nom, a live, interactive video platform.

The idea behind Nom is that users will be able to direct, produce and host their own food show. Viewers can learn from their favorite chefs, brewmasters, grillmasters, baristas or bloggers, and interact directly with them as they stream live. Through Nom channels, viewers can ask questions, explore answers and discover together.

“Nom is a place for food lovers,” said Chen, co-founder and CTO of Nom. “If you’ve ever snapped a picture of your dinner, Nom is for you. If you have a food blog and want to connect with a bigger audience, Nom is for you. If a restaurant kitchen is your office, Nom is for you.”

“Collaboration is key for us at Nom,” said Karunamurthy, co-founder and CEO of Nom. “We worked with an incredible group of chefs, makers, and creators to build the site and app they would want to reach an audience live. Now any creative team can produce their own show. We’re seeing people use Nom for coffee tastings, cooking demos, and live coverage of pop-up experiences.”