TVREAL
Viasat World has secured carriage for the Viasat True Crime channel on all platforms of United Group, servicing Southeastern Europe.
Viasat True Crime debuted in Poland in 2024 and went on to expand with further launches in Croatia, Czechia, Slovakia and Slovenia. Now, through United Group, the fully localized crime-themed channel will be available in Bulgaria, Croatia, Slovenia, Montenegro, Bosnia and Herzegovina, and Greece.
Viasat World has secured the SVOD rights for much of the new channel’s content. Viasat True Crime and SVOD will be part of Telemach Slovenia, Telemach Croatia, Telemach Bosnia, Telemach Montenegro, Vivacom Bulgaria and Nova Greece offer from April 2025.
Benjamin Groocock, CEO for Viasat World, said: “We couldn’t be more delighted that United Group has chosen to launch Viasat True Crime on all its platforms across multiple territories. Our newest channel has been on an accelerated growth trajectory since it first launched in June 2024 and is now available to fans throughout much of Central and Eastern Europe. Our independence as a broadcaster allows us to work closely with our operator partners and respond quickly to audience needs, thus by further strengthening our long-standing partnership with United Group, who already broadcast our fleet of flagship channels on all their platforms, we are able to bring Viasat True Crime to even more international audiences.”
Suzana Radošević, content management director at United Group, commented: “Our commitment to delivering better services to our subscribers remains at the forefront, and we believe this collaboration will enhance our linear and SVOD offerings with fresh, exciting movies and series from the highly popular true crime genre. Through EON, we provide top-notch entertainment and a wide variety of personalized TV experiences for every family member. This partnership is the perfect match, ensuring the best possible experience for our users. United Group will continue to focus on the continuous improvement of our content and the development of our platforms, bringing even more engaging content closer to our viewers.”
