True North Appoints New COO


The London-based factual producer True North has appointed former Channel 4 Indie Growth Fund executive Norma Wisnevitz to the position of chief operating officer.

Wisnevitz, who until recently held the role of senior portfolio manager at Chanel 4’s Indie Growth Fund, will take up her new role at True North this month. In the new position, Wisnevitz will work with the company’s creative directors to steer the company through its next phase of growth as it pushes ahead with plans to expand its slate into the U.S. and other international territories.

In her role at the Channel 4 Indie Growth Fund, Norma worked across the company’s investment portfolio. Prior to joining Channel Four, Norma was finance director at the production company Optomen Television, where she helped grow the business and sell it to All3Media.

True North Creative Director and Founder Andrew Sheldon said: “We’re delighted that Norma will be joining us. Her experience at the Growth Fund and in some of the U.K.’s most successful indies means that she knows what makes a production company tick, and her passion for production means she’s going to be a great addition to our team.”

Wisnevitz commented: “I am thrilled to be joining the True North team at this exciting time for the Leeds production community as I have been an admirer of Jess and Andrew since the C4 growth fund investment.”