TCB Media Rights Expands Sales Team

LONDON: TCB Media Rights has named BBC Worldwide alum Simona Argenti as its newest sales executive in the run-up to MIPTV.

Argenti will take on the new role on April 1. She will be charged with handling sales in Italy, Spain, Latin America and Canada. Argenti began her career at BBC Worldwide. Representation of Italy will transition from Italian agent Daniela Bagliani of Full Board Media.

Paul Heaney, the CEO of TCB Media Rights, said, “TCB has always favored hiring emerging hotshots to blend with our experienced team; their hunger, enthusiasm and ideas contribute real dynamism. Simona has all of these traits and has the advantage of her outstanding track record at BBCWW. Italy has been a spectacularly successful market for TCB and Daniela and Mauro at Full Board have done a great job.”