Another Season of Legends of Gaming in the U.K.

LONDON: Endemol Shine Beyond UK is launching a fourth season of the popular eSports entertainment franchise Legends of Gaming.

The latest season of Legends of Gaming, which is being launched in collaboration with hardware partner PlayStation 4, will see a dozen contestants compete for the coveted Legend of Gaming title. It will feature such popular YouTube gamers as Ali-A and TheSyndicateProject.

Legends of Gaming Live is taking place at the Alexandra Palace on September 10 and 11, with the winner of the tournament being announced live on stage. Attendees will be able to meet the YouTube stars, preview games, purchase the latest gear and participate in tournaments. Tickets will go on sale next month.

Randel Bryan, the director of digital content and strategy at Endemol Shine Beyond UK, remarked: “Legends of Gaming is a truly unique global format where the biggest gamers go head-to-head online. Over the past year we’ve built a truly engaged fan base that we hope will continue to follow us across various ancillaries, from merchandise and magazines, through to our second live event.

“The gaming content industry is booming, with nearly half a billion people watching gaming content online and we’re delighted that Legends of Gaming will continue to be at the heart of this growing trend.”

The Legends of Gaming format has debuted in the U.S., France, Germany, Chile and Brazil.