Maverick TV USA Appoints Head of Development

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All3Media-backed Maverick TV USA has tapped the Emmy Award-winning executive and producer Helga Eike as head of development.

Eike will focus on expanding Maverick TV USA’s slate while building on the company’s success in unscripted series, including food competitions and character-driven docuseries. Eike takes up the new role with immediate effect.

Eike joins Maverick TV USA from Westbrook’s Red Table Talk Productions, where her credits included the multi-Emmy and NAACP award-winning Facebook Watch series Red Table Talk with Jada Pinkett Smith. Eike previously served as president of Authentic Entertainment, a division of Endemol Shine North America (now part of Banijay).

“Helga’s creative instincts and leadership fit perfectly with Maverick’s mission to produce inspiring and uplifting content for our network partners,” said Maverick TV USA CEO Simon Knight. “She joins us as we look to build on our unscripted successes in the U.S. and accelerate the expansion of our slate.”

“My first love is unscripted development, and I am proud to be taking this exciting role at Maverick TV USA and joining the All3Media family,” said Eike. “In our ever-changing business, the importance of established production partners with a history of game-changing hits will only continue to grow, and I can’t wait to work with Simon and the Maverick team in discovering and developing breakthrough new shows, ideas and talent.”