Jamie Oliver FAST Channel to Reach DACH

Samsung TV Plus has partnered with Fremantle to bring the Jamie Oliver FAST channel to the DACH region.

Titles from the British celebrity chef on the Jamie Oliver Channel include Jamie’s Easy Meals, Jamie’s Quick & Easy Food, Jamie & Jimmy’s Food Fight Club and more.

TV presenter Graham Norton will also join the Samsung TV Plus slate in the region. The Graham Norton Show will come to the service on March 20 via the Graham Norton Channel.

Alex Hole, VP and general manager for Samsung Electronics Europe, said: “Advertisers have access to the growing number of viewers using FAST services because they can see engaging, high-quality and free content funded by targeted and relevant advertising.”

Benedikt Frey, country lead for DACH at Samsung TV Plus, added: “This expansion of the content offering on Samsung TV Plus highlights the growth of FAST in Germany and underpins the role of this free, ad-supported streaming format in the overall TV experience: FAST offers a wide range of high quality content to suit a variety of viewing needs and moods.”

Maximilian Bolenius, senior VP of distribution for German-speaking Europe and Israel at Fremantle, said: “Following the successful launch of the Jamie Oliver channel in the UK, we are pleased that German fans will now have access to over 100 hours of culinary delights content on Samsung TV Plus. The diverse program offers something for every taste and invites even real foodies to discover new recipes and international cuisines.”

Graham Haigh, executive VP of global digital partnerships at ITV Studios, commented: “We are delighted to be working with Samsung to launch a dedicated channel focused on all things Norton, giving fans the opportunity to enjoy Graham’s legendary and star-studded interviews 24/7. The Graham Norton Show is one of the most popular and iconic programs in our 90,000+ hour catalogue and has a huge global audience.”