Gusto TV AVOD Offering on Amazon Prime Video Direct

Gusto Worldwide Media has partnered with Dooya Media Group to bring a Gusto TV AVOD content offering to Amazon Prime Video Direct.

This new strategic partnership with Dooya looks to grow ad sales for Gusto’s global inventory across Amazon’s Prime Video Direct platform, which delivers a broad selection of premium content to their viewers and reaches millions of customers worldwide. Gusto boasts 670 hours of original food programming, streaming on more than a dozen platforms around the world.

Chris Knight, CEO and president of Gusto Worldwide Media, said: “Food content is that sweet spot where entertainment meets necessity, providing an escape from our busy lives and sparking joy. We’re excited to share our passion for global culture and cuisine with millions of Amazon Prime Direct viewers.”

Dooya CEO John T. Wells added: “Forgive the pun, but this kind of content is delicious. Like its subject matter, food-centric programs are always in demand, universally appealing and complement many other lifestyle bundles for extra value to advertisers. We’re pleased to have Gusto join us at the Dooya family table.”