Go Button Media Announces Promotions

Pierre-Oliver Barbier has been upped to senior director of business affairs and strategy, and Ella Gershon has been promoted to VP of accounting at Go Button Media.

“Year over year, we have strived to increase and improve our creative output to match the company’s rise in commissions and production partnerships,” said Daniel Oron, co-founder and executive producer at Go Button Media. “That growth would not be possible without the experience, solid backing and durable foundation generated by the financial and business expertise that Pierre-Oliver and Ella bring to the company.”

Barbier joined Go Button Media in 2022. In his new role, he will lead strategic initiatives across production and operations, oversee legal and tax credit policies for productions and take a leadership role in the further integration of emerging technologies, such as AI.

Gershon joined the company in 2023, having gained experience from a wide range of industry sectors. Her promotion reflects her contributions to streamlining the accounting and financial operations of the business, as well as her operational and strategic financial leadership.

“With their exceptional strategic thinking, forward planning and overall business guidance, both have played a significant part in growing Go Button, while keeping the business nimble, profitable and seen as a favorable producer for a wide range of international broadcasters and distributors seeking premium factual content and value for their partnerships,” Oron continued. “We are delighted for them both and look forward to Pierre and Ella extending and enhancing their roles as we work together to orchestrate Go Button Media’s future—which includes some exciting announcements ahead this year.”