Foxtel Appoints Wendy Moore to Head Up Lifestyle Brands

Foxtel has appointed media executive Wendy Moore, who has spent more than a decade with Seven West Media’s Pacific Magazines, as the general manager of its Lifestyle group.

Foxtel’s Lifestyle brands include the Lifestyle, Lifestyle HOME and Lifestyle FOOD channels along with the lifestyle.com.au website. Moore will be responsible for new and continuing international acquisitions along with guiding current and future direction and commercialization of the brands across streaming, broadcast and digital. She will start at Foxtel on April 29 and report to Stephen Baldwin, director of Foxtel Networks and On Demand.

Brian Walsh, Foxtel’s executive director of television, said: “Foxtel is delighted to welcome a media executive of Wendy’s caliber and experience to the team to lead one of our most venerable and time-honored brands, Lifestyle.

“We waited to get the leader we wanted to take the brand forward, and Wendy is key to that ambition. I know that she will bring to the table an incredible wealth of lifestyle insight and knowledge, making her the ideal person to breathe new life into our Lifestyle group while maintaining the unique qualities that make Lifestyle so loved by our viewers. I can’t wait for her to get started.”

Moore added: “Lifestyle content is my passion, and the opportunity to build on such a strong portfolio of Lifestyle brands is incredibly exciting. To join Foxtel as they are entering such an innovative period is a dream come true.”