Big Little Fish Taps First Creative Director

Big Little Fish Television has appointed Peter Usher as its first creative director.

Based at the company’s new West London HQ, Usher will oversee and grow the company’s talent relationships while focusing on returnable factual series and factual-entertainment formats. He joins Big Little Fish from RDF’s entertainment label Fizz, where he served as co-creative director.

Usher’s credits include Tipping Point, Sing If You Can and Britain’s Most Expensive Home. At Big Little Fish, Usher will report to Mark Procter, CEO. The company’s recent productions include the Channel 4 docuseries Married to a Psychopath and the David Jason-fronted history film The Lancaster Bomber at 80, as well as global commissions The Curse of the Highgate Vampire and the ten-part farming ob-doc Born Mucky for the Discovery Network.

Procter said: “Big Little Fish launched just weeks before the pandemic, but despite these most challenging times, we’ve had incredible success and support from channels and commissioners. Now to be talking about bringing in such a creative talent is thrilling. It’s a new chapter for BLFTV and the projects Peter’s already working on are hugely exciting.”

Usher said: “I really admire everything that has been achieved already at Big Little Fish, and the opportunity to help grow the company is irresistible. We know what we want to achieve together, and it’s exactly the kind of project that I hoped to find.”