Barbie Dreamhouse Challenge Set for HGTV

HGTV has slated Barbie Dreamhouse Challenge, a new competition series hosted by model Ashley Graham, for release this summer.

Inspired by Mattel’s Barbie, the competition will see eight teams of HGTV stars transform a Southern California home into a real-life Barbie Dreamhouse. They will overhaul areas of the house with an era-specific style, such as a 1960s atomic-age kitchen and a ’70s disco-themed room for Ken’s den.

In the end, one Barbie fan will have the opportunity to win a stay in the home.

Competitors in the series, produced by Mission Control and Mattel Television, include 15 HGTV home design and renovation experts and one Food Network chef. They are Egypt Sherrod and Mike Jackson (Married to Real Estate); Jasmine Roth (Help! I Wrecked My House) and Antonia Lofaso (Beachside Brawl); Ty Pennington (Rock the Block) and Alison Victoria (Windy City Rehab); Jonathan Knight and Kristina Crestin (Farmhouse Fixer); Christina Hall and James Bender (Christina on the Coast); Keith Bynum and Evan Thomas (Bargain Block); Brian and Mika Kleinschmidt (100 Day Dream Home); and Michel Smith Boyd and Anthony Elle Williams (Luxe for Less).

Additionally, Food Network will integrate Barbie-inspired elements into Summer Baking Championship and Beachside Brawl. Also, many of Warner Bros. Discovery’s platforms will offer exclusive, behind-the-scenes content linked to Barbie Dreamhouse Challenge, and the series and upcoming Barbie film will receive a multi-page editorial profile in HGTV Magazine.

“By aligning two admired brands—HGTV and Mattel’s Barbie—and mobilizing the power of the best-in-class portfolio of Warner Bros. Discovery, Barbie Dreamhouse Challenge will deliver a unique, visually stunning payoff for millions of fans who want to see their favorite HGTV stars bring a treasured childhood icon to life,” said Loren Ruch, head of content at HGTV.

“I cannot wait to see Barbie’s signature style get the life-sized treatment in an actual home,” said Ashley. “She holds such a special place in my heart, especially since Mattel created a one-of-a-kind doll of me back in 2016. It feels like such a full circle moment now that I have a hand in the creation of her real-life Dreamhouse.”