CBS TV Studios Taps Ghen Maynard to Lead Alternative Programming

BURBANK: Ghen Maynard has been named to the newly created position of senior executive VP of alternative programming at CBS Television Studios.

Maynard will oversee development of new alternative programming for the studio. He will work with producers across the industry to create and develop a wide range of unscripted content for all broadcast and cable networks, streaming services and digital platforms. Maynard previously was with CBS, having developed and launched four of reality television’s longest-running hits: Survivor, the U.S. version of Big Brother, The Amazing Race and America’s Next Top Model.

“We’re thrilled to have Ghen return to CBS to help build our Studio’s alternative department,” said David Stapf, the president of CBS Television Studios, to whom Maynard will report. “Ghen has an outstanding track record in the unscripted arena, having developed some of reality television’s biggest hits. His creative instincts and strong relationships within the alternative community will be key as we grow our roster of unscripted hits and new formats.”

“I am very grateful to both Les [Moonves] and David for the opportunity to build this exciting new venture at my old home, where I will get to work again with so many good friends,” said Maynard.