Stacey Dooley Health Doc Heads to London TV Screenings

The new six-part documentary series for BBC One and iPlayer The Clickbait Clinic with Stacey Dooley (w.t.) uncovers the truth behind popular health trends taking over social media.

“The Clickbait Clinic is a bold, timely and hugely engaging series that takes a deep dive into some of the internet’s most extreme and obscure health claims,” said Nicola Davey, VP of acquisitions at Banijay Rights. “Speaking directly to the digital culture shaping our lives, this program unpacks the mechanics of online information in a way that feels accessible, globally relevant and entertaining. It epitomizes the depth and range that sits in Banijay Entertainment’s multi-genre catalogue as we head into the London TV Screenings.”

The Clickbait Clinic with Stacey Dooley (w.t.) joins Banijay Entertainment’s non-scripted lineup for the London TV Screenings 2026.

From Nutopia, the series will reveal how online trends are shaping present-day health choices. One in three Brits turn to social media for health advice. Dooley will work with leading doctors and scientists to learn about the internet’s most hyped medical claims: from fitness boosters to pain beaters, youth elixirs to fat busters, the team will trace the digital breadcrumbs to figure out how a trend went viral, meet the key influencers driving the buzz, and put the science to the test.

“The Clickbait Clinic with Stacey Dooley taps into a global shift in how we make decisions about our health—in a world where social media and viral ‘miracle’ claims travel fast,” said Simon Willgoss, chief creative officer at Nutopia. “It’s a subject that resonates everywhere, and Stacey tackles it with a mix of proper rigor, curiosity and humor that gives it mainstream appeal. It’s a great first partnership with Banijay Rights on global distribution, and we can’t wait to share the series with audiences around the world.”