Video: What Do Kids’ Buyers Want?

NEW YORK: At MIPJunior, Nickelodeon’s Jules Borkent, Lagardère Active’s Caroline Cochaux, Disney’s Karen K. Miller, Cartoon Network’s Adina Pitt and KiKA’s Sebastian Debertin talked acquisitions, co-productions, brand values and more in conversation with World Screen’s Anna Carugati.

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The View From The Top: What Do Kids’ Buyers Want? session was followed by the presentation of the first-ever World Screen Kids’ Content Trendsetter Awards, presented in partnership with Reed MIDEM. The awards are meant to honor these executives for their contributions to the children's programming business.