Mattel has introduced a brand-new Fisher-Price Barney toy line, inspired by the return of the purple dinosaur in the new animated series Barney’s World.
Tag: Fisher-Price
Batwheels Expands Reach
September 27, 2024
Warner Bros. Animation and DC’s Batwheels has become available to stream in all key EMEA markets with its arrival on Netflix.
Mattel Appoints New Fisher-Price Exec
April 19, 2024
Brian Fitzharris has been named senior VP and general manager of Fisher-Price at Mattel, reuniting with the company after serving at PlayMonster.
Rainbow Rangers Toys Roll Out at Walmart
August 4, 2020
The first toys for the Genius Brands International series Rainbow Rangers from Mattel’s Fisher-Price have launched at Walmart stores across the U.S.
Acamar & Fisher-Price Expand Bing Master Toy Deal
August 25, 2017
Acamar Films and Fisher-Price have extended their partnership, which sees the early childhood development company continue to serve as the master toy licensee for Bing.
Mattel Learning Centers to Open in China
July 27, 2017
As an extension of their existing partnership, Mattel and parenting portal Babytree are co-developing a network of physical learning centers for kids across China aged 5 and under.
Fisher-Price On Board Boat Rocker’s New Series
March 23, 2017
TORONTO: Boat Rocker and Industrial Brothers have entered into a master toy partnership with Fisher-Price for the new original series Kingdom Force, about a team of disaster-fighting animals.
Fisher-Price Renews Octonauts Master Toy Deal
February 15, 2016
NEW YORK/LONDON: Silvergate Media has signed a three-year master toy renewal agreement for the underwater-themed preschool property Octonauts with Mattel's Fisher-Price.
Sprout to Premiere HIT Entertainment’s Little People
February 12, 2016
NEW YORK: NBCUniversal Cable Entertainment's preschool channel Sprout is slated to begin airing the first season of Little People, a new animated series from Mattel's HIT Entertainment, early next month.
New Season & Product Line for Nick’s Shimmer and Shine
February 12, 2016
NEW YORK: Nickelodeon has given the go-ahead for a second season of its animated series Shimmer and Shine, and is also launching the first-ever product line for the show.