Studio 100 Ties Up with RTL Telekids


SCHELLE: Studio 100 has inked a deal with RTL Telekids that will see the production company’s content become available on the Dutch entertainment platform for children next month.

As of February 1, RTL Telekids will air many of Studio 100’s kids’ programming daily between 6:30 a.m. and 5 p.m. on RTL 8, as well as on the 24-hour digital channel RTL Telekids 24/7 and the free Telekids app. Titles will include K3, Dive Olly Dive and ROX, among others. Also through the agreement, RTL’s on-demand platform Videoland will gain access to a wide variety of content from the Studio 100 catalogue in April.

Hans Bourlon, Studio 100’s CEO, commented: “We are very pleased that Studio 100 has teamed up with this partner and we are looking forward to the cooperation with RTL Telekids. The comprehensive and wide channel not only offers a strong platform for the brands of Studio 100, but also is in the hands of professional experts with a broad network that aims at the right targets. The fact that RTL Nederland, and along with it children’s platform RTL Telekids, is becoming one of our partners, is strongly embraced by us.”

Olaf Swinarski, RTL Telekids’s manager, added: “We are deeply honored by the fact that Studio 100, production company for kids’ content pur sang, has chosen to be our partner. The Studio 100 DNA matches that of RTL Telekids. We have a one-on-one match concerning age focus, children between ages 3 and 9 and their parents, and we are able to empower each other whether it concerns either programming or licensing.”