Spotlight: Kidoodle.TV

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The AVOD service Kidoodle.TV serves kids under 12 in over 160 countries, with no barrier to entry, so that families everywhere can enjoy its Safe Streaming promise.

It houses more than 30,000 episodes, all hand-picked and human-vetted, and has a weekly release schedule that debuts 10 to 20 new shows.

“Our offering is robust, well organized and evolves as quickly as the attention span of a child,” says Brenda Bisner, chief content officer. The focus is on “needle-moving brands,” she adds, and making sure that Kidoodle.TV is a differentiated offering that kids embrace and parents trust. Gaming content has been a strong addition to the roster, and adding more podcasts and music-based streams is a priority.

“The AVOD space has been growing significantly, and Kidoodle.TV has a major role to play in that happening,” says Bisner.