Saffronic Taps Skyler Mattson as CEO


Animation and FX studio Saffronic has appointed Skyler Mattson, former president of global creative and design agency WongDoody, as its first CEO.

Mattson will be responsible for solidifying the company’s vision and offering to drive growth across the entertainment, video games, advertising and creative sector worldwide. Current Saffronic clients include DreamWorks Animation (Gabby’s Dollhouse, Dragons: The Nine Realms, Jurassic World: Camp Cretaceous), WildBrain and Trioscope.

Saffronic was founded in 2022 by former Technicolor execs Tim Sarnoff and Vince Pizzica. In June 2022, Saffronic set up a production facility in India.

At WongDoody, Mattson began as director of client partnerships, rising to managing director and then president. She led the growth and transformation of the company from 80 people in North America to over 2,000 talented creatives across the globe. Under her leadership, the company earned over 300 global awards for creative marketing campaigns for clients in the CPG, healthcare, technology and entertainment industries.

Over the years, Mattson has led several female empowerment initiatives. She is the co-founder of the Motherboard, a community of thousands of moms who share insights to help Fortune 500 companies innovate. For the past three years, she has been the producer and host of View from the C-Suite, a bi-monthly webinar. She has also been a delegate to the World Economic Forum and served as a board member for the Infosys Foundation USA.

“Skyler is a progressive and conscientious leader who will lead the team from the ground up,” said Dilip Keshu, a board member of Saffronic. “We are thrilled to have an executive with her level of expertise and innovative capabilities to help drive Saffronic’s global growth.”

Mattson added, “Saffronic is a rapidly growing new studio, which has quickly attracted a global community of extraordinarily talented filmmakers, VFX artists and creative technologists. With the worldwide demand for these services continuing to expand across almost every sector of business, we have the capability and capacity to produce compelling stories, inspiring characters, and captivating worlds that will bring every narrative to life. I look forward to collaborating with the Saffronic teams in the U.S. and India to create a next-level creative studio.”