Rainbow Brings 44 Cats Cooking Contest Across the Globe

Rainbow has partnered with Italian content creator and food blogger Benedetta Rossi for a 44 Cats pasta cooking competition web initiative for fans of the series around the world.

Rainbow is taking “Tagliatelle Competition” to 44 Cats viewers in Italy, Poland, the U.K. and Mexico. The project, which launched on YouTube and 44 Cats’ social media platforms, aims to promote traditional Italian recipes while bringing the show’s fans together with their families to discover their talent in the kitchen, sharing pictures of their dish and getting the chance to win special prizes.

An exclusive YouTube video, starring Rossi and 44 Cats protagonists the Buffycats, teaches viewers how to prepare Granny Pina’s special “tagliatelle” and challenges fans to create their own version with their family. After sharing a picture of their recipe on 44 Cats’ dedicated platform, a jury of experts led by Rossi will select the best ones in each country. The winning little cooks will have the chance to have a priceless experience with their families. The contest will be active in Q4 2020.

Produced by Rainbow, 44 Cats is conquering wider and wider audiences across the globe on air in over 100 countries and in more than 20 languages.