Oddbods Gets New AR App

One Animation has partnered with the developer Weyo to launch an augmented reality (AR) app for its flagship animation property Oddbods.

The app, called Oddbods Oddlife, lets kids engage in multiple immersive adventures as they become various Oddbods characters. The app will be free to download globally on iOS beginning November 28.

The AR app comes following the launch of goGame’s Oddbods Turbo Run endless runner game, which has been installed 8 million times since February.

Sashim Parmanand, CEO of One Animation, said, “Bringing families together through inclusive learning, humor and play is in Oddbods’ DNA. Weyo has brought these values to life in a fantastically useful, fun and ground-breaking way. Our little fans are placed at the center of a super fun and educational digital adventure whilst parents are given a toolkit that delivers interactive and useful ‘hacks’ to help with the rigors of daily life in a never-seen-before format.”

Baz Palmer, CEO of Weyo, added, “We are super excited to bring all the fun and games of Oddbods to families in a whole new fun and educational way. There’s nothing else quite like Oddbods and I promise, there will be nothing else quite like the Oddbods ‘Oddlife’ app. Weyo strives to create super-fun digital experiences that families can enjoy and play together, and importantly, ones that parents can trust. This will be more super fun than ever! Having already launched our number one app, The Wiggles—Fun Time with Faces and on the eve of launching a new app for Sesame Street Yourself, which was just featured onstage at Apple’s September 10 event, we look forward to our next big adventure with Oddbods Oddlife. ”