New Broadcast Partners on Board for Mumfie

Banijay Kids and Family has secured a raft of sales for the preschool animated comedy series Mumfie.

The series has sold to ITV for ITVBe (U.K.), Warner Bros. Discovery (Cartoonito in Australia, New Zealand, Southeast Asia and South Korea), AMC Networks International’s JimJam (CEE, MENA and Portugal), SVT (Sweden) and ejunior, from evision (UAE).

The show is a co-production between Zodiak Kids and Family France and Italian animation studio Animoka, alongside France Télévisions and Rai (Italy).

Delphine Dumont, chief commercial officer at Banijay Kids and Family, said: “The world of Mumfie is loved and treasured by so many, and it has been joyous to bring the characters to life once more, to delight a whole new generation of children. This raft of international sales is testament to the strength of the brand and the fantastic job the teams at Animoka and Zodiak Kids and Family France have done in creating a captivating, warm and uplifting series.”