Mattel On Board Cleo & Cuquin Toys

MIAMI: Mattel has secured the global master toy license for Ánima Kitchent’s new series Cleo & Cuquin, which is currently in production for release at the end of this year.

Cleo & Cuquin is based on Telerin Family, which was a hit in Spain and Latin America during the 1970s and 1980s. The animated transmedia property launched on YouTube and includes a 52×7-minute series and two apps. The story follows the titular children as they use creative solutions to get out of trouble.

Víctor M. López, the CEO of Ánima Kitchent, commented: “For Ánima, Cleo & Cuquin is conceived as a transmedia content that aims to be an entertainment brand. With Mattel on board as worldwide toy master license, this goal is closer to become a reality. Having Mattel as a partner in this project is a source of pride, but also a huge responsibility.”

Mattel’s Toy Box VP, Lauren DeFeo, added: “Ánima Kitchent’s latest series Cleo & Cuquin is a great opportunity for us to bring to life characters that not only appeal to today’s preschoolers, but also have nostalgia with parents in markets where Familia Telerin has strong heritage. Cleo & Cuquin has shown tremendous reach and we’re thrilled to offer families a variety of ways to play out all the fun captured in the series.”