Jetpack Lands International Rights to Rainbow Butterfly Unicorn Kitty


Jetpack Distribution has secured the international distribution rights to the animated series Rainbow Butterfly Unicorn Kitty, created and produced by California-based toy and entertainment company Funrise.

Jetpack’s distribution area for the show includes Canada, Latin America, Europe (excluding Italy and Russia), Asia and the Asia Pacific, Africa and the Middle East. Rainbow Butterfly Unicorn Kitty launched on Nickelodeon in the U.S. last month and will be rolling out on Nick’s international channels and branded blocks across 170-plus countries and territories later this year.

The comedy adventure series, targeted at 6- to 11-year-olds, is comprised of 52 11-minute episodes, including one half-hour holiday special.

Jetpack Distribution’s CEO, Dominic Gardiner, said: “We are delighted to be bringing the colorful Rainbow Butterfly Unicorn Kitty to [the marketplace]. It’s a mash-up world where endless adventures and exploration await. This show boldly combines the greatest loves of our kids’ lives right now! Plus, it teaches them to believe in themselves and embrace their individuality.”

Funrise’s senior VP of marketing, Randy Shoemaker, added: “We are excited to work with Jetpack to expand Rainbow Butterfly Unicorn Kitty to even more kids around the world. Rainbow Butterfly Unicorn Kitty truly resonates with kids as it’s the perfect blend of comedic adventure and spirited characters in a magical mashup world. Jetpack’s understanding of kids, their deep industry experience and their enthusiasm for Rainbow Butterfly Unicorn Kitty make them a great partner.”