Genius Brands Pacts with LG for Kartoon Channel!

Genius Brands International has expanded the reach of its children’s entertainment destination Kartoon Channel! through a partnership with LG Electronics USA.

Per the deal, LG Electronics USA will offer Kartoon Channel! for free across all LG smart TVs, effective immediately. The deal with LG Electronics USA follows the recent pact with Samsung, which made Kartoon Channel! available across all Samsung smart TVs.

Jon Ollwerther, general manager of Kartoon Channel! and executive VP of global business development at Genius Brands, said: “Serving up Kartoon Channel! to kids and parents through new technology-enabled mediums is an important part of our strategy. We look forward to announcing a number of similar agreements over the next twelve months. Through this strategy, we are capitalizing on the evolution in viewer habits, which we believe will position us at the forefront of this rapidly evolving market. As the second-largest player in the U.S. TV market, LG is a very important platform for Kartoon Channel! viewers that we’re thrilled to add to our distribution.”