Entertainment One (eOne) has signed a deal with the free-to-air broadcaster EBS that sees the series Peppa Pig headed to South Korea.
EBS has acquired the rights for seasons five, six and seven of the show. eOne has also appointed EBS as the licensing agent for Peppa Pig in the region, where it will manage the consumer products program for the brand.
EBS debuted the first episode of season five in May 2019 and, following a positive audience response, has since shown episodes from all three newly acquired seasons. The Korean educational broadcaster also currently holds the rights for seasons one, two and three of Peppa Pig, which it first aired in 2013, and continues to roll out alongside new episodes.
“The response to Peppa Pig across Asia has been amazing,” said Olivier Dumont, president of family and brands at eOne. “It is a testament to the universal appeal of series that it has secured a highly sought-after slot on the EBS schedule and we’re delighted that our Korean fans will be able to see new Peppa episodes on a network they love. Our new partnership with EBS will enable us to bring Peppa to the widest possible audience in South Korea and we’re excited about its potential in the region.”