DHX Media Scores Chinese VOD Deals

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HALIFAX: DHX Media has licensed more than 2,400 half-hours of preschool and kids’ content across five VOD services in China.

The deals cover 19 series, among them classic Teletubbies, Caillou, Yo Gabba Gabba!, Twirlywoos, Inspector Gadget, Super WHY! and Messy Goes to OKIDO. Shanghai Media Group picked up 986 half-hours for its Best TV and SiTV platforms. The SVOD service Mango went for 468 half-hours of programming.

Additionally, PPLive acquired 519 half-hours for its SVOD service, and Youku Tudou licensed 390 half-hours. The platform iQiyi added 51 half-hours to complement the 400 half-hours of DHX Media content already available on the service.

Josh Scherba, the senior VP of distribution at DHX Media, said: “Our kids’ content performs incredibly well in this major market, as evidenced by the deals we have signed with China’s largest streaming and linear broadcasters over the past two years for a significant volume of library content. These newest deals further underscore our position as the go-to distributor for kids’ content with proven global appeal.”