Classic Polly Pocket Series Sells to KidsBeeTV

Magikbee and WildBrain have closed a deal to license seasons 9 through 11 of Mattel’s classic Polly Pocket series for the streaming platform KidsBeeTV.

The classic animated series, which originally premiered in 2010, is based on Mattel’s original micro-scale doll brand that first launched in 1989. The classic Polly Pocket episodes are now available on KidsBeeTV, which reaches audiences in more than 200 countries.

Hugo Ribeiro, Magikbee’s CEO, said: “Polly Pocket plays an important role in our content strategy. We are trying to attract more family co-viewing because screening time is also a great time for families to be together. What better way to do so than with a brand that was a beloved part of the parents’ childhood?”