Calm Island Unveils Bada’s Learning Adventure Platform

Calm Island is launching Bada’s Learning Adventure, a platform featuring the Badanamu characters that is designed to prepare youngsters for kindergarten.

Targeting kids aged 2 to 8, the learning platform will teach reading, music, science, math, coding and art. It will be available on the App Store and Google Play starting in October. Bada’s Learning Adventure features more than 50,000 activities and exercises, organized into structured learning paths, and will be available initially as a subscription-based model in English, Korean, Chinese, French, Spanish and Italian.

The content includes more than 200 animated music videos featuring short songs, 90-plus interactive HD storybooks, more than 500 educational activities and games, 200-plus workbooks and more. Bada’s Learning Adventure is designed to meet international standards where English is a second language and within the U.S. state standards. Featuring an adaptive learning system to optimize the learning process, each child can create a profile to access his or her own content, allowing young kids to pick up where they left off on any given activity. The app also allows parents to check on their child’s progress.

The world of Badanamu was created in 2011 as a preschool learning program, with short videos featuring the characters first launching in 2013 and being distributed by VOD partners, including YouTube, Alibaba, Naver, Roku and Amazon, among others.

“We have already engaged millions of fans with the characters of Badanamu, and we have spent the past two years developing and producing Bada’s Learning Adventure and the Badanamu Cadets TV series, which will take their engagement with the characters to a whole new level,” commented David Roberts, the CEO of Calm Island. “Bada’s Learning Adventure is a full pre-K learning platform that uses the Badanamu characters and technologies such as voice recognition and AR to drive children’s interaction and learning development, providing a personalized learning experience that monitors everything that a child does and provides real deliverables for parents to understand their child’s progress,” Roberts continues. “Further engagement comes with our TV series, Badanamu Cadets, boasting theatrical-quality animation, fun storylines, lovable characters and catchy songs, that is sure to delight kids and their families too.”