Boat Rocker’s Love Monster Lands New Rep for Oz, NZ

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Boat Rocker Studios has appointed the brand marketing and licensing agency WP Brands to represent the preschool series Love Monster in Australia and New Zealand.

Love Monster is a 54×7-minute 2D animated preschool series that shares life learnings from a unique monster with a big heart. The show is based on the best-selling preschool books by Rachel Bright, published by HarperCollins Children’s Books.

Love Monster first aired in Australia on ABC in January and will soon launch on TVNZ in New Zealand. The toy line from Golden Bear, which includes plush, plastic and role-play items, will be distributed in the territory by Jasnor, from spring 2021.

Managing director of WP Brands, Lim Mi-Kyoung, commented: “Love Monster is a fun and exciting brand that holds many opportunities in the Australian/New Zealand markets. The series reminds its viewers of the importance of being kind, respectful and empathetic towards our peers, something that is important in today’s society. We are delighted to be working with Boat Rocker on the show and look forward to a successful relationship.”

Kate Schlomann, executive VP of brand management and content marketing at Boat Rocker Studios, said: “With more than 25 years’ experience, WP Brands were the ideal choice to represent our beloved Love Monster. The series is already proving a big hit in the U.K. and we are sure our Australian and New Zealand friends will take it to their hearts too. We look forward to working with WP to maximize its franchise success.”