BabyTV Grows Presence in U.S., LatAm

FOX Networks Group’s BabyTV has inked new distribution deals with DIRECTV USA and DIRECTV Latin America.

Under the agreements, BabyTV adds more than 3.5 million homes to its viewership across the Americas. On DIRECTV USA, the channel is available for Mas Latino, Optimo Mas, Mas Ultra, Lo Maximo and the Family package. It can also be viewed on DIRECTV Latin America as part of HD packages. BabyTV also revealed that it will debut the new animated series Charlie and the Alphabet around the globe on November 6.

Alex Maier, the senior VP of global operations and distribution at BabyTV, commented: “We are thrilled to introduce our shows to an even wider audience in the U.S. and Latin America. DIRECTV USA and DIRECTV Latin America appreciate the importance of BabyTV in the lives of new families and in their packages. We are always working closely with our partners to allow us to better cater to our viewers’ needs.”